Course summary
You will be given an overview of traditional marketing approaches, alongside the latest trends in digital marketing, search marketing and customer design. Develop strategies to deal with global challenges and opportunities facing businesses, whether it is a business you work in, or your own business that you are looking to establish. You will develop the skills to manage people, processes, systems and operations. You will gain an in-depth understanding of contemporary business and management issues and be encouraged to critique the theories and concepts of the business and management environment.
Entry requirements
https://www.dundee.ac.uk/postgraduate/management-marketing/entry-requirements
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
No additional fees or cost information has been supplied for this course, please contact the provider directly.
Provider information
University of Dundee
Nethergate
Dundee
DD1 4HN