Modules

The Enterprise and Entrepreneurship BA (Hons) course aims to facilitate the development of your enterprising potential and support you in gaining transferable skills and capabilities to position yourself as innovative thinkers and entrepreneurial leaders. You will learn how to create an entrepreneurial idea, review the feasibility of this idea and formulate a viable business plan within the supportive environment of the Coventry University eco-system. The course offers a balance of theory and practice to enable you, upon graduation, to contribute to regional development and competitiveness by setting up new businesses/projects or leading on innovation practices within existing businesses/projects. This course has a common first year. The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements). Common first-year courses Advertising and Digital Marketing BA (Hons) Business Administration BBA (Hons) Business and Human Resources Management BA (Hons) Business and Marketing BA (Hons) Business Management BA (Hons) Event Management BA (Hons) International Business Management BSc (Hons) Marketing BA (Hons) Sport Management BA (Hons) Year Two In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and develop: Technical skills – digital fluency, backed with the right academic knowledge Study skills – to be an adaptive, independent and proactive learner Professional skills – to have the behaviour and abilities to succeed in your career Global awareness – the beliefs and abilities to be a resilient, confident and motivated global citizen Placement Year There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future. If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or collaborating institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. Final Year Year three aims to prepare you for professional practice or higher education by consolidating your knowledge and skills from years one and two. You could also work on a large final project in an area of your interest, with the support of a mentor and your Academic Personal Tutor. Your final year is designed to explore the darker aspects of innovation and entrepreneurial activity. It aims to enable you to develop strategies for growing and managing businesses of varying sizes, types and locations. There is an emphasis on consultancy, and you can expect to participate in a live entrepreneurial project*, aiming to prepare you for future entrepreneurial career options. We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website. *For further information check the Coventry University website

Assessment method

This course will be assessed using a variety of methods which will vary depending upon the module including: Essays Group work Presentations/ Pitches Reports Consultancy proposals Projects Portfolios Artefacts Individual Assignments The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

• European Foundation for Management Development