Course summary
Today’s brands are built on authenticity, transparency, trust, and sustainable values that resonate across every interaction. Master the science of branding with our CIM-accredited MSc Marketing and Brand Management course. Explore how brands are created, positioned, managed, and grown, gaining expertise in strategic brand management and learning how to drive brand value across diverse markets. Developed with senior branding professionals and the Chartered Institute of Marketing (CIM), our MSc Marketing and Brand Management is designed for graduates pursuing a career in branding. This course blends cutting-edge theory with practical application. Through live briefs and applied projects, you’ll explore consumer behaviour, brand identity and brand analytics, while mastering brand management, brand development, brand metrics and equity and performance measures. Authentic assessments replace exams, enabling you to build a portfolio that demonstrates the strategic, analytical and creative skills employers demand. Whether you aspire to become a Brand Manager, Brand Marketing Strategist, or Head of Brand, you’ll graduate ready to shape and grow brands ethically and sustainably in a global marketplace. Nottingham Business School is proud to have achieved the prestigious triple crown of international accreditations, with EQUIS, AACSB and AMBA. This is the highest international benchmark of excellence for business schools.
Modules
Visit the course page at our website for the latest modules.
Assessment method
A range of assessment methods are used to evaluate your knowledge, understanding, skills, qualities, and attributes. We focus on authentic assessments that replicate real-world professional scenarios, rather than traditional exams or essays. Our assessments include business reports, group presentations, brand guidelines and client pitches, ensuring that you gain practical experience and relevant skills for your future career.
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
How to apply
International applicants
At NTU you'll be part of a friendly, inclusive and truly diverse community, with students and staff from over 160 countries. We know you'll make friends for life! For everything you need to know about studying at NTU as an international student, visit ntu.ac.uk/international.
Entry requirements
This programme is open to graduates from any discipline and does not require marketing study to be completed at undergraduate level. For the one year course, you will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.2 or above) containing some evidence of quantitative ability. For the two year course with placement, you will need an undergraduate degree equivalent to a UK undergraduate honours degree (2.1 or above) containing some evidence of quantitative ability. All applicants will be required to demonstrate a commitment to the subject they wish to study and should demonstrate how their chosen programme of study will benefit them in their future career. One academic reference is required.
English language requirements
For 1-year Masters you'll need IELTS 6.5 overall with minimum of 5.5 in each component. We accept a range of English language tests and qualifications for students from all over the world. Visit our website for more details.
English language requirements
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
For the latest fees and funding information, please visit the course page on the NTU website.
Sponsorship information
We provide generous scholarships for both UK and international students that can help to fund your postgraduate tuition by up to 50%. Visit the NTU website to learn more: ntu.ac.uk/pgscholarships
Provider information
Nottingham Trent University
50 Shakespeare Street
Nottingham
NG1 4FQ