7Dec
UndergraduateCoventry University has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.
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Course summary
The foundation year of this Coventry University degree will be delivered from our CU Coventry campus. Course delivery from year 1 of the degree onwards will be from Coventry University campus. This course aims to provide you with a solid grounding in preparing you to work in the exciting and diverse global events industry, ranging from large scale music and cultural festivals, corporate events and exhibitions, to small, bespoke social events. The foundation year introduces the world of business with a sharp focus on aspects of management, business communications and marketing in a global context. The foundation year creates opportunities for you to develop key business skills and to put theory, both traditional and contemporary, into practice with real-world scenarios. Students who successfully complete their foundation year will then progress onto the Event Management BA (Hons) degree within Coventry University’s Business School. The degree part of the course aims to provide you with the opportunity to learn how to manage events and get the chance to apply theory to practice throughout your course. Key benefits of the degree
- Real-world experience - Gain hands-on experience managing live events. Previous students have worked on major music concerts at the National Exhibition Centre (NEC), National Indoor Arena (NIA) and the Ricoh Arena as well as helping to run overseas activities for the British Council
- Gain the skills and knowledge necessary for organising successful, memorable and safe events, which means you will also develop a set of highly transferable management skills, particularly in the area of leadership and project management
- Learn how to apply business principles, such as financial management, marking theory and strategic management to the solution of event management problems
- Industry insight - Access a range of industry visits and field trips, which has previously included visits to the Echo Arena, Cavern Club and St. Georges Hall in Liverpool, and the Aviva Stadium and Croke Park in Dublin
- Prepare for a future career in event management with a work placement - We currently have links with local, national and international event management companies, such as Eventsforce, Fargo and N200, who have previously provided opportunities for direct work experience, both paid and voluntary
Modules
Key foundation year modules include communications, management skills, marketing for business, and global business. This course has a common first year which enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn. The main study themes covered on the degree course are: Live Event Management You could be offered the opportunity to undertake real project management and event management experiences2, focusing on group work, planning and execution of an innovative, creative or cultural event, as well as closure and evaluation of the project. Event Business Management We cover the core principles and practices of management, but in the context of organising events. Event Marketing Covers the principles of event marketing and specifically the application of service sector marketing to the event industry. Year Two In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and developing your: Technical skills – digital fluency, backed with the right academic knowledge Study skills – to be an adaptive, independent and proactive learner Professional skills – to have the behaviour and abilities to succeed in your career Global awareness – the beliefs and abilities to be a resilient, confident and motivated global citizen Placement Year There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future. If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement. Whilst we would like to give you all the information about our placement/study abroad offering here, it is often tailored for each course every year and depends on the length of placement or study abroad opportunities that are secured. Therefore, the placement and study abroad arrangements vary per course and per student. Request further information about going on a placement or study abroad year. Final Year Year three aims to bring you to the level to enter the world of work by consolidating your knowledge and skills from years one and two. We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website. *For further information please check the course page on the Coventry University website
Assessment method
This course will be assessed using a variety of methods which will vary depending upon the module. Assessment methods include: Formal examinations Phase tests Essays Group work Presentations Reports Projects Coursework Exams Individual Assignments The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.
How to apply
29Jan
This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.
Application codes
Please select a course option – you will then see the application code you need to use to apply for the course.
Points of entry
The following entry points are available for this course:
- Foundation
Entry requirements
Qualification requirements
UCAS Tariff - 64 points
We’re here to help you achieve your study goals. If your qualifications or expected levels of grades differ from those outlined above, chat with our admissions team and between us we will explore the possibilities open to you. We accept a range of qualifications and our study experience is designed to give you options and support from the start. Contact us via our website to find out more.
Student Outcomes
Operated by the Office for Students
Employment after 15 months (Most common jobs)
Go onto work and study
The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.
Fees and funding
Tuition fees
| England | £7950* | Year 1 |
| Northern Ireland | £7950* | Year 1 |
| Scotland | £7950* | Year 1 |
| Wales | £7950* | Year 1 |
| Channel Islands | £7950* | Year 1 |
| Republic of Ireland | £7950* | Year 1 |
*This is a provisional fee and subject to change.
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Please note: UK (home) tuition fees for the degree years will be charged at the current Coventry University UK (home) degree fee level. This is provisionally set at £9,250 for the 25/26 academic year.
This course with foundation year is not currently available to international students. If you do not meet the entry requirements to directly join year 1 of the degree, please take a look at our International Pathways Programme for additional options. www.coventry.ac.uk/international-students-hub/international-pathways/
Provider information
CU Coventry
8 Mile Lane
Coventry
CV1 2TU