Fashion Marketing with Management at University of Southampton - UCAS

University of Southampton

Degree level: Undergraduate

Fashion Marketing with Management

University of Southampton has participated in the Teaching Excellence Framework. These ratings were awarded in 2023, for four years.

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Open days

27Nov

University of Southampton - Open Day Event

Undergraduate

Course summary

Explore our specialist arts campus: One of only a few specialist art schools in the Russell Group, you’ll be inspired to create in our purpose built studios and workshops and learn with expert creative practitioners at Winchester School of Art (WSA), part our University of Southampton community and just one hour from London. You’ll have industry exposure through guest lectures, work on live briefs with companies, explore work placements and internships where graduates have gone on to set up their own design labels or work at prestigious brands across the globe including Selfridges, Saatchi & Saatchi, Alexander McQueen, Burberry, ASOS, Nike and Apple. You’ll be prepared for a wide range of creative careers where 93% of Arts graduates were in employment or further study 15 months after graduation (Graduate Outcomes 2020/2021, published in 2023). Study BA Fashion Marketing with Management: As a business course within an art school setting, BA Fashion Marketing with Management offers the academic rigour of a Russell Group university degree while nurturing the creative skills that will help you to stand out in the fashion world. Explore the global retail environment and the challenges it faces, and how trends can support planning for fashion businesses. You’ll discover key aspects of consumer behaviour, digital marketing, marketing, product management and creative strategy. Part of a vibrant arts campus, you’ll be able to put your skills into practice using our superb studio facilities, with the opportunity to collaborate on projects with students from other fashion-related disciplines. Our academics’ strong professional links mean you’ll also have unrivalled exposure to industry through guest lectures, company project briefs and visits to leading brands in the UK and overseas. You will graduate with strategic marketing skills, including exceptional digital marketing know-how, to pursue emerging roles in industry. *Course subject to programme review

Modules

You will study a variety of topics that cover the fundamental aspects of Fashion Marketing and you will have the opportunity to tailor your course to your interests by choosing some of your modules. Some of the modules you may study include Digital Marketing; Consumer Intelligence; Product Management; Retail Futures; Trend Forecasting; Strategic Fashion Issues; Fashion Styling and Creative Practice. For further module information visit https://www.southampton.ac.uk/courses/fashion-marketing-with-management-degree-ba#modules

Assessment method

You’ll learn through a mix of lectures, seminars, individual and group tutorials, workshops and private study. You’ll gain practical digital and fashion styling skills, and experience of writing strategic reports and business plans, alongside your contextual and theoretical knowledge. The curriculum also includes guest lectures, live briefs and optional study visits to leading fashion brands in the UK and overseas. Alongside your subject-specific knowledge, you’ll develop superb research, critical analysis, team working and communication skills that will prove invaluable as your career progresses. You’ll be assessed on your coursework, which may take the form of written work with supporting visual portfolios, essays, marketing plans, illustrated business reports, creative formats such as film, image and editorial, and your final project.

Professional bodies

Professionally accredited courses provide industry-wide recognition of the quality of your qualification.

Institute of Data and Marketing

How to apply

29Jan

This is the deadline for applications to be completed and sent for this course. If the university or college still has places available you can apply after this date, but your application is not guaranteed to be considered.

Application codes

Course code:: WN25

Institution code:: S27

Campus name:: Winchester School of Art

Campus code:: W

Points of entry

The following entry points are available for this course:

Year 1

International applicants

Find out about equivalent entry requirements and qualifications for your country: https://www.southampton.ac.uk/uni-life/international/your-country.page

Entry requirements

Qualification requirements

UCAS Tariff - Not accepted

A level - BBB

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016) - DDM

Access to HE Diploma

Scottish Higher

We normally consider applicants who offer at least 1 Advanced Higher. Applicants presenting with only Highers will be considered on a case by case basis. Where Highers are taken over two years it might be expected that higher grades are achieved, particularly in any specific subjects required. For example, S5 – S6 (2 years): AABBB (A in specific subject) or S6 (1 year): ABBBB (A in specific subject). Unless a more advanced level (Higher or Advanced Higher) is specified in the stated entry requirements, all applicants will be required to have achieved a pass in Mathematics and English at Standard Grade, Grade 3 or National 5, Grade C, the equivalent of GCSE Grade C/ Grade 4" We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner's potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Level 3 National Diploma (first teaching from September 2016) - DD

Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016) - D

Scottish Advanced Higher

Offers will be based on exams being taken at the end of S6. Subjects taken and qualifications achieved in S5 will be reviewed. Careful consideration will be given to an individual’s academic achievement, taking in to account the context and circumstances of their pre-university education. Please see the University of Southampton’s Curriculum for Excellence Scotland Statement for further information. Applicants are advised to contact Admissions for more information.

International Baccalaureate Diploma Programme - 30 points

Pass, with 30 points overall with 15 points at Higher Level Applications where Higher Level subjects have been studied without the full Diploma, will also be considered on a case by case basis. International Baccalaureate Career-related Programme (IBCP): Offers will be made on the individual Diploma Course subject(s) and the career-related study qualification. The CP core will not form part of the offer. Where there is a subject pre-requisite(s), applicants will be required to study the subject(s) at Higher Level in the Diploma course subject and/or take a specified unit in the career-related study qualification. Applicants may also be asked to achieve a specific grade in those elements. Please see the University of Southampton International Baccalaureate Career-Related Programme (IBCP) Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information.

Welsh Baccalaureate - Advanced Skills Challenge Certificate (last awarded Summer 2024) - B

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017) - H2, H2, H3, H3, H3, H3

Cambridge International Pre-U Certificate - Principal - M2, M2, M2

GCSE/National 4/National 5

We welcome applicants with other qualifications eg. European Baccalaureate. You will be expected to attain an A level equivalent standard. The University of Southampton requires all applicants to achieve at least a Grade 4 in English and Mathematics GCSEs (taken in England) or a Grade C in both subjects (where taken in Northern Ireland or Wales). Some degree subjects stipulate specific additional GCSE minimum grades, which will be specified as part of the individual degree programme entry requirements. For more details on the suitability of your qualifications or foundation programme please contact the Faculty of Arts and Humanities Admissions Team at [email protected]

English language requirements

Test	Grade	Additional details
IELTS (Academic)	6.5	with no component below 6.0

All programmes at the University of Southampton are taught and assessed in the medium of English (other than those in modern foreign languages). Therefore, all applicants must demonstrate they possess at least a minimum standard of English language proficiency.

Find out more about the University’s English Language requirements

https://www.southampton.ac.uk/studentadmin/admissions/admissions-policies/language.page

Student Outcomes

Operated by the Office for Students

Employment after 15 months (Most common jobs)

Go onto work and study

The number of student respondents and response rates can be important in interpreting the data – it is important to note your experience may be different from theirs. This data will be based on the subject area rather than the specific course. Read more about this data on the Discover Uni website.

Fees and funding

Tuition fees

England	£9250	Year 1
Northern Ireland	£9250	Year 1
Scotland	£9250	Year 1
Wales	£9250	Year 1
Channel Islands	£9250	Year 1
Republic of Ireland	£9250	Year 1
EU	£23400	Year 1
International	£23400	Year 1

Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .

Additional fee information

Please see our website for further details and updates: www.southampton.ac.uk/uni-life/fees-funding.page

Provider information

Visit our website

University of Southampton
Highfield
Southampton
SO17 1BJ

Course contact details

Visit our course page

Undergraduate Admissions - Faculty of Arts and Humanities

[email protected]

023 8059 4732

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Location	Qualification	Study mode	Duration	Start date	Apply
Winchester School of Art	BA (Hons) - Bachelor of Arts (with Honours)	Full-time	3 years	22 September 2025	Available to Apply	Course option bc9b29a5-1bcd-45ae-ae22-7703bc8fa3a1