Course summary
This course gives students a core grounding in marketing whilst developing a marketing communications specialism and is of particular interest to professionals in the creative sector. Designed for those already working in marketing, this course helps students gain the skills and insight needed to take that vital step up the ladder or move into a specialist role.
Modules
Contemporary marketing practice; strategic marketing planning; principles of marketing communications; marketing analytics; research methods for marketing; digital marketing; corporate communications; dissertation research methods.
Assessment method
Assessment is through supervised mini-projects, presentations, time-constrained assignments and examinations.
Entry requirements
You will need: an honours degree of 2:2 or above in any subject. If you do not meet the above grade requirements but have at least 12 months relevant professional experience and/ or equivalent qualifications, we will consider you on an individual basis.
English language requirements
International and EU applicants are required to have a minimum overall IELTS (Academic) score of 6.5 with 5.5 in each component (or approved equivalent*). *The University accepts a large number of UK and international qualifications in place of IELTS. You can find details of acceptable tests and the required grades you will need in our English Language section.
English Language Section
https://www.uwe.ac.uk/courses/applying/international-applications/english-language-requirements
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
Fee information is to be confirmed. All fees are subject to final approval. Please visit our website for further information.
Provider information
Bristol, UWE
Coldharbour Lane
Frenchay
Bristol
BS16 1QY