18Mar
PostgraduateCourse summary
Whether you're transitioning from another field or advancing your marketing career, Birmingham's MSc Marketing builds the strategic, digital, and analytical skills employers demand - no prior marketing experience needed. You'll build knowledge across strategy, consumer behaviour and market research, then choose your pathway in Digital Marketing, International Marketing or Responsible Marketing. What makes this course different? Develop your marketing expertise and the critical, analytical, communication and ethical capabilities required for a successful marketing career.
- 'Block' teaching approach to create a more immersive learning experience
- Specialise in digital marketing, international marketing, or responsible marketing
- Choose an optional consultancy project and apply theory to practice to demonstrate your ability and passion for a subject of interest related to your degree
- Gain practical experience in project work, enhancing your skills to manage marketing research through diverse modules and inclusive assessments.
Modules
as interactive marketing, marketing communications and retail marketing.
Professional bodies
Professionally accredited courses provide industry-wide recognition of the quality of your qualification.
- Chartered Institute of Marketing
Entry requirements
2:1 Honours degree or postgraduate diploma from a UK university (or overseas equivalent) in any subject. Applicants who demonstrate being able to exceed the minimum entry requirements will be given preference. IELTS 6.5 with no less that 6.0 in any band TOEFL: 88 overall with no less than 21 in Reading, 20 Listening, 22 Speaking and 21 in Writing
Fees and funding
Tuition fees
No fee information has been provided for this course
Tuition fee status depends on a number of criteria and varies according to where in the UK you will study. For further guidance on the criteria for home or overseas tuition fees, please refer to the UKCISA website .
Additional fee information
For more detailed information on available funding and fees for postgraduate courses please visit: https://www.birmingham.ac.uk/study/postgraduate/taught/fees-funding
Provider information
University of Birmingham
Edgbaston
Birmingham
B15 2TT